The Pixel 10 lineup doesn’t dazzle on the outside, but inside, it packs serious power, sharper cameras, and next-gen AI—at the same price as last year's models.

For better or worse, a lot of Google's camera enhancements are on the AI side. A key new update is the Gemini AI-powered Camera Coach that aims to help users with photo composition. When enabled, it can read the scene and offer advice for the angle and lighting and even suggest the best mode (Portrait,

Google’s latest Pixel 10 phones, which were just announced today, don’t come with many external physical changes. The most tangible hardware addition across the lineup, in fact, is completely invisible: a set of magnets beneath the phones’ back panels.

Google’s timing here is interesting. While the company has been leading the charge in AI on mobile, bringing a smarter, LLM-powered assistant to phones, it’s lagged behind in the home. Amazon’s generative-AI-powered Alexa Plus assistant is already in millions of households.