The newest Adidas Superstar ad features athletes and celebrities under the three stripes. Check our Sneakers news for more ...

Find out how sneaker royalty deals work and why some NBA players earn more from shoes than their actual playing contracts.

The adidas Superstar was originally designed for basketball in the late 1960s. It has evolved over time to be one of the ...

The newest "Photo Blue" Nike Air Max Uptempo 95 is almost here. Check our Sneakers news for more upcoming releases and ...

Kate Harpring is cashing in on her basketball talent. The Iowa Hawkeyes target opened up about her Adidas NIL deal during Tuesday's episode of the "No Cap Space" podcast.

Created for basketball, adopted by the pioneers of streetwear, championed again and again by each generation, the Superstar is the original icon that made a journey from sports to culture. Having ...

Is that him? I think that’s him.” Cubs players caught off guard as Anthony Edwards runs stairs at Target Field.

This isn’t the same Anthony Edwards we saw last season – he’s taken his game to an entirely new level. With sharper decision-making, explosive plays on both ends of the floor, and a clear hunger to ...

Speaking of non-household names using creative to break through the competitive clutter, the health insurance company and its ...

Bucks' Giannis Antetokounmpo and Nike recently unveiled his newest signature sneaker, the Nike Giannis Freak 7.