LEGO is finally answering fan prayers by introducing a proper minifigure for Nintendo's mascot, Mario. A first look at the Mario minifigure has been revealed via Instagram, showing the plastic plumber ...

Leveling up its Super Mario line-up, the brand introduces the first-ever large-scale, interactive brick recreation of the ...

While the Nintendo faithful count down the days until The Super Mario Galaxy Movie hits theaters on April 1, Lego is here to fulfill an even bigger Super Mario dream, on Mario (Mar10) Day no less. Yes ...

The first LEGO Super Mario set of 2026 is now official, arriving in the form of an adult-oriented build with a steep price tag.

The Gum-Gum Fruit set is a 482 pieces and is now up for preorder at the LEGO Store for $69.99 with a release date of August 1, 2026.

Six years after revealing the first batch of Lego Super Mario sets, Nintendo and The Lego Group are finally giving fans what they want: Super Mario minifigures. On Tuesday, March 10 (aka, Mario Day), ...

Mamma mia! Lego fans have finally gotten confirmation from Nintendo that, yes, we are getting a Lego minifigure of Mario. This new fig will arrive sometime in 2027 alongside new sets that will likely ...

Looking for a fun way to celebrate Mario Day? Lego’s Mario Kart – Mario & Standard Kart building set lets fans bring a piece of the Mushroom Kingdom to life for the March 10 event. The Lego piece ...

Reading time 2 minutes Nintendo has adopted March 10th as the day to celebrate its iconic shell-stomping plumber Mario, and with 2026 also being the 40th anniversary of Super Mario Bros., we’re ...

A behemoth costing over $600, the Lego Pokémon Venusaur, Charizard, and Blastoise set is in stock once more - kinda.

Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the ...

Looking for a little fun for the kids and yourself? LEGO has a freebie deal that’ll score you a free builder set that’s perfect for the whole family to enjoy. LEGO is giving away free Duck Family Sets ...