That improvement on the recruiting trail was the plan for Texas booster Christopher Late, who leveraged his expertise as a ...

Tennessee defensive back Boo Carter is giving back to one of his former hometown high schools using NIL. Carter was a sponsor ...

The USC Trojans' success on the recruiting trail has not gone unnoticed, and the momentum is thanks in part to an increase in name, image, and likeness (NIL) ef ...

Thanks to the NCAA's Name, Image, and Likeness rules, Texas quarterback Arch Manning and several other players are valued at millions of dollars.

Yes, NIL opportunities are important, but at Purdue, the aspect of family is still a top priority. It has resonated well with ...

Everyone knows the potential of USC,” Trojans GM Chad Bowden said earlier this month. “I think they understand the giant’s ...

Trooper Wright lost his arm in an accident, but now his comeback and NIL deal mark a milestone for young athletes nationwide.

South Carolina claims that revenue-sharing deals with student-athletes resulting from NCAA settlement of House antitrust case ...

The University of South Carolina has announced a new sponsorship deal that will feature a machinery company's logo on its ...

Manchester City suffered a disappointing 2-nil defeat to Tottenham yesterday. First-half goals from Brennan Johnson and Joao ...

Trooper Wright signs historic NIL deal with Preppy Pirate, becoming the first high school athlete in Rockingham County to ...

Nebraska Volleyball star Harper Murray made her feelings known on signing a NIL deal with Adidas just before the start of the ...