Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the ...

Epic Games has announced a major change to the prices and distribution of Fortnite's in-game V-Bucks currency, and blamed the cost increases on the need to "help pay the bills." More like this ...

Leveling up its Super Mario line-up, the brand introduces the first-ever large-scale, interactive brick recreation of the ...

LEGO is finally answering fan prayers by introducing a proper minifigure for Nintendo's mascot, Mario. A first look at the Mario minifigure has been revealed via Instagram, showing the plastic plumber ...

Lego is celebrating Mario Day with a brand-new Luigi and Mach 8 Mario Kart set.

The first LEGO Super Mario set of 2026 is now official, arriving in the form of an adult-oriented build with a steep price tag.

Reading time 2 minutes Nintendo has adopted March 10th as the day to celebrate its iconic shell-stomping plumber Mario, and with 2026 also being the 40th anniversary of Super Mario Bros., we’re ...

Lego Mario Kart expands with a deluxe new Luigi and Mach 8 Lego set, revealed on Mario Day and coming in April.

The Gum-Gum Fruit set is a 482 pieces and is now up for preorder at the LEGO Store for $69.99 with a release date of August 1, 2026.

A behemoth costing over $600, the Lego Pokémon Venusaur, Charizard, and Blastoise set is in stock once more - kinda.

The star of the show, to a lifelong Lego builder like myself, is the refreshed Grogu figure. The lovable green life-form originally referred to as “Baby Yoda” by fans was first introduced into the ...

From the moment 4-year-old Cameron first stepped out into Glimmer in Spyro 2, he knew video games were going to play a central role in the rest of his life. Though he never planned to make it the ...