New year, new you? Only if your clubs fit. January’s the sweet spot for a fitting—quieter shops, better attention, instant ...

Newton Golf Company (NASDAQ: NWTG) ("Newton Golf" or the "Company"), a technology-forward golf equipment innovator applying physics-driven engineering to golf performance, announces its participation ...

UST Mamiya has launched its new LIN-Q PowerCore lineup of golf shafts, which already have been impressing Tour players. The post Why this golf shaft is generating so much PGA Tour buzz appeared first ...

Fujikura is releasing the latest entry to its wildly popular Ventus lineup with a new Ventus TR Blue shaft, updated with VeloCore+. The post Fujikura releases updated Ventus TR Blue with VeloCore+ ...

With Mizuno's new Pro M line, players no longer have to choose between looks and feel or distance-enhancing technology. The post These newly-released Mizuno irons are selling like crazy. Here’s why ...

What you need to know: Cobra leans in on its game-improvement expertise with a pair of irons aimed at mid- to high-handicaps.

Cobra replaces DS-Adapt with King and King Max irons, using 3D-printed tech, a lower CG and refined soles to boost launch and forgiveness.

TaylorMade’s Qi4D rescue clubs offer updated shaping, internal weighting and multiple fitting profiles for a wider range of golfers.

Callaway’s Quantum hybrids are designed to replace long irons by delivering higher launch, better forgiveness and more ...