In the modern era, branding matters to image-making and money-making. No wonder all the fretting over golf course names.

The knockout match at Grass Clippings in Arizona will be live on the Good Good YouTube channel as well as Golf Channel.

Rory McIlroy claimed his 27th PGA Tour win while A Lim Kim held off a charging Nelly Korda to take home the title at the ...

Busy, bustling, and bigger than any PGA Show in recent years, the Orange County Convention Center in Orlando last week made a statement about the golf industry ... products with your club logo.

At least year's Drive On Championship at the Bradenton CC, Korda defeated Ko in a two-hole playoff, the first of seven ...

As NBCUniversal sends MSNBC, Syfy, E!, USA and more to SpinCo, can it prolong the life of once-popular channels?

Since 2017, Porsche has been offering watches that match their top-end vehicles. Gerhard Novak, the general manager of ...

Doug Gottlieb opens it up and startles a bit; he apparently didn’t expect his expected visitor to be standing right there.

The best golf clothing brands might not be the ones you’d expect. Sure, the old heads are very much in the mix, but the ...

Rickie Fowler’s camo: Rough week for Rickie. First, he wears this outrageous getup that makes Jason Day’s sweat suit at Pebble Beach look tame by comparison and then he becomes a meme for blending ...