What you need to know: The latest iteration of Bridgestone's e12 family of golf balls consists of three models: HiLaunch, Straight and Speed. The designs are targeted at three specific types of ...

At the PGA Merchandise Show, we spoke with Bridgestone Golf, who has three new e12 golf ball models that fit for performance players want in speed, spin and flight.

Looking to learn what you need to know about the latest new products from Bridgestone? These handy thumbnails will keep you up to date on the company's new releases across all club and ball ...

Full reviews and player testing info for new Bridgestone forged irons, including the Bridgestone 220 MB, 221 CB and 222 CB+ models.

After 25 years with Bridgestone, the 15-time Major winner has announced a contract extension to continue using their Tour B X golf balls ...

Tiger Woods, currently starring in TGL, has signed to continue playing the Bridgestone Tour B X golf ball. The 15-time major championship winner first signed with the company in 2016 and won the 2019 ...

Tiger Woods has penned a lucrative contract extension with Bridgestone ahead of the 2025 golf season. Woods is a long-term partner with the golf ball manufacturer, having been on Bridgestone’s ...

The 2025 LIV Golf season officially gets underway February 6, with live coverage on FOX Sports. Here's everything to know to gear up for an exciting season of action. HOW TO WATCH Throughout the ...

LIV Golf was in a position of power one year ago as it prepared for another season. Fresh off the signing of the PGA Tour's Jon Rahm and fellow European star Tyrrell Hatton, the league backed by ...

Yet they look at us like we’re the strange ones. All joking aside, there’s something to be said for keeping a golf ball message simple. That’s the approach Bridgestone is taking with its new e12 golf ...