A practical guide to local SEO for service contractors, explaining how Google rankings work, why reviews matter and how ...

Janette Novak is a freelance journalist and consultant who specializes in teaching online business and small business marketing. Previously, Janette owned a boutique marketing agency and served as a ...

Your SEO campaign may be missing a secret weapon: customer reviews. How you generate, engage with, and highlight ratings and feedback from your customers can affect your credibility and visibility, ...

Photo-rich, specific reviews help your business rank higher in local search. Here's how to build a smarter Google review strategy. A strong Google review strategy is one of the most effective – and ...