Today, IAB Tech Lab, the global digital advertising technical standards-setting body, announced the release of the Podcast Technical Measurement Guidelines v2.3, an update to the industry's technical ...

IAB Tech Lab, the standards arm of the IAB, has announced new rules to ensure that totals for podcast listeners and advertising numbers from downloads and clicks are calculated accurately.

Apple Podcasts is launching “advanced video podcast capabilities” as it looks to compete with YouTube and Spotify. “Twenty years ago, Apple helped take podcasting mainstream by adding podcasts to ...

Spotify announced on Thursday that it plans to embrace Apple’s HLS (HTTP Live Streaming) video technology, which Apple recently introduced on Apple Podcasts to enhance the video experience. The ...

Apple Podcasts is finally giving video a full embrace. The tech giant, which pioneered the podcast audio format and helped popularize it, has faced stepped-up competition from video podcast viewing on ...

Spotify has announced that its podcasting platforms — Spotify for Creators and Megaphone — are adopting Apple's technology for video streaming, HTTP Live Streaming (HLS). Apple shared in February that ...

It’s not often that media releases impact two industries so significantly, but that’s exactly what happened earlier this week. In this case, it’s streaming and podcasting. iHeartMedia and Netflix ...

Apple has announced what it describes as “a transformative update” coming to Apple Podcasts this spring that will bring advanced video podcast capabilities to the app. This enhanced video podcast ...

Starting in early 2026, Netflix subscribers in the US will be able to watch select Spotify Studios and Ringer podcasts directly on the streaming platform. With more than a decade of experience, Nelson ...