The privately held owner of L.O.L. Surprise!, Rainbow High, Bratz and other brands commits $500 million to build up production and IP assets. Toy giant MGA Entertainment is the latest big player from ...

Victoria Bianchi, 30, said the 'problematic' images may lead to young girls wanting to dress that way A MUM has blasted a pack of kids LOL Surprise trading cards – claiming the cartoon tots were ...

LOL Surprise! It might sound like a text you’d get before receiving shocking news, but it’s actually the name of one of the hottest toys. The intricate kits filled with tiny plastic pieces are topping ...

Parents are not LOLing about the surprise between male LOL Surprise! dolls’ legs. Angry moms and dads are furious over the male toys’ very anatomically correct genitals, reports The Sun, with many ...

The runaway success of MGA Entertainment's LOL Surprise dolls has led CEO Isaac Larian to gloat publicly over his competitors' anemic sales. Post photo composite The hottest toy of the last two-plus ...

A children's doll that reveals provocative outfits when dipped into cold water has prompted anger and calls for it to be removed from shelves. The LOL Surprise! dolls reveal different outfits when ...