As Co-Founders of day–guard, Gene Oh and Felix Lee are bringing Korean wellness culture to American consumers through a ...
The Korea Food Research Institute collaborates with local distilleries to develop AI models trained on maturation data from traditional Korean spirits. This is not merely a matter of efficiency. It ...
Join us as English guests experience classic Korean alcoholic beverages for the first time! From renowned Korean beers like ...
Soju is not stronger than vodka. Like rum, vodka typically sits at 40 per cent ABV, making it significantly stronger than the ...
K-drama fans are probably already well-aware of the existence of soju, which is Korea's flagship drink of choice -- it's the one that gets poured out of the green bottle in drinking scenes. Soju is a ...
James Kim was handling pieces of nuruk, the wheat cake starter used in soju fermentation, as he explained a beautiful Korean phrase that epitomizes his distillery, the recently opened Minhwa Spirits ...
Forbes contributors publish independent expert analyses and insights. Joan Vos MacDonald is a New York-based writer who covers Korean media. Sep 02, 2025, 08:01am EDT A shopper holds a Jinro liquor ...