autoevolution

Guy Builds DIY Backyard Hot Wheels Track That's 30 Ft High and Takes Three Minutes per Lap

If you’re a car enthusiast, a Hot Wheels, LEGO, Trackmania, or Minecraft fan, you’ll probably appreciate the effort invested in building this backyard treetop track. This DIY project allows ...
Nasdaq

Hot Wheels Takes Iconic Orange Track to the Next Level With New Snap Feature, Its Most Significant Innovation in 50 Years

New Patented Hot Wheels Speed Snap Track System will start hitting retail shelves in June EL SEGUNDO, Calif.--(BUSINESS WIRE)-- Today, Mattel, Inc. (NASDAQ: MAT) announced that Hot Wheels®, the number ...
autoevolution

Optimus Prime Rolls Out With the Hot Wheels Track Fleet Series

When I discovered I had two Hot Wheels Bugatti Bolide at home, I gave one to my friend's boy as he just turned four years old. He played with it for about ten seconds before forgetting it even existed ...
nerdist

This Record-Breaking Hot Wheels Track Stretches Over a Half Mile Long

A former NASA engineer built the world’s longest Hot Wheels track that’s over a half mile long and includes an entire wall of switchbacks. Setting up Hot Wheels tracks was always a lot of fun, ...
Autoblog

Touring the Hot Wheels Design Center Showed Me the Complex Process Behind the Toy

I was one of the lucky dogs who got to tour Mattel’s Hot Wheels design center. Here’s how it went. Back in 1968, Mattel’s Elliot Handler started Hot Wheels to compete against Matchbox cars. Over the ...