As a direct-to-consumer retailer, Gymshark needs to be nimble to stay relevant in the cutthroat athletic wear market. The U.K.-based company has access to scads of data about its customers, who attend ...
Hyrox London participants are being offered free jacket potatoes this weekend to help them celebrate crossing the finish line ...
Gymshark is inching closer to opening its first permanent U.S. store. The U.K.-based fitness brand opened a pop-up at 105 Wooster Street in New York’s SoHo on Saturday that will remain through the end ...