Learn how Google matches your display keywords, how they function for content and audience targeting, and best practices.

Google Display Ads Get More Personal With New Targeting Technology Google creates a way for advertisers to deliver more personalized ads using first-party data.

Learn how Google Ads' AI video enhancements can streamline your PPC campaigns, optimize creatives, and save time with automated video resizing and editing tools.

Google has added a new display ads option for ad intents. The new option lets you pick between always show display ads with organic search results or show search ads with organic search results ...

Google is rolling out two new upgrades to Performance Max. Dynamic Search Ads (DSA) and Google Display Ads (GDA) campaign upgrades are now available to all advertisers. Opting in is voluntary.

Dynamic Search Ads and Google Display Ads campaign upgrades are open to all advertisers, but opting-in to Performance Max supported by AI is voluntary. A self-serve tool will appear in advertisers ...