There is nothing quite as energizing as a well-run brainstorming session. When I work with clients on innovation projects, the Ideation stage is one of my favorites. There is a distinct energy and ...

In marketing and other high-level business decisions, it’s important to be able to generate creative new ideas. Group brainstorming sessions can bring everyone together for a collaborative opportunity ...

Although it is widely practiced, brainstorming is seldom utilized to its full potential. Over the years I have interviewed scientists, inventors, and other creative people from various professions.

Innovation has always been an indispensable driver of progress, reshaping industries and propelling businesses forward. But why do some organizations just do it better than others? Those organizations ...

Welcome to January, the month of fresh starts and new beginnings. It’s the perfect time to gather your team for a brainstorming session to generate ideas for the year ahead. But here’s the catch: If ...

This past holiday season, the International Fund for Animal Welfare, in Yarmouth Port, Mass., began its first-ever fund-raising campaign with a holiday gift guide. Designed for the hard-to-please ...

People who do not work in a “creative shop” (i.e., ad agency, public relations firm, graphic design boutique) sometimes imagine that our days consist of sitting around in comfy chairs drinking strong ...

Traditionally, innovation and inspiring people to think differently occur in-person during “brainstorming sessions.” It’s an assumed truth that if you need to really stretch and create, nothing beats ...

Artificial intelligence (AI) is transforming the way humans brainstorm and generate ideas by facilitating real-time, collaborative conversations between humans and intelligent systems. This ...