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Apple faces criticism for promoting MacBook Pro ports it previously removed, as users question its changing approach to ...

The tech giant does not have an ad tier on its Apple TV streaming service, but one of the company's top ad execs tells THR ...

Apple reportedly removed a hand gesture from its South Korean iPad ad after its unintended meaning raised eyebrows online.

This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. Apple's new ad campaign for its Safari browser dramatically highlights privacy concerns with ...

Apple is once again cracking down on the tools the ad industry uses to measure and target ads. This time, it gave no warning.

Fourteen years after its launch, Apple Maps is finally getting ads. On Tuesday, the company announced the forthcoming launch of Apple Business, a new platform that consolidates all of its tools for ...

Over its fifty-year history, Apple has had its share of ups and downs. The near-ubiquitous tech giant was not always so, and has at several points in its life come perilously close to oblivion. And ...

There are approximately 1.6 billion iPhone users globally, with 158 million in the U.S. While Apple’s highly engaged mobile audience has been of great interest to marketers, Apple has been slow to ...

Apple plans to roll out a functionality that will allow marketers in the U.S. and Canada to post ads on Maps starting this summer, according to a press release. The ads will appear when consumers use ...