As the Swedish streamer goes through executive changes, Spotify is expanding its automated advertising capabilities with new partnerships and tools for campaign buying, creative execution, and ...
Spotify competes directly with Amazon Music for subscribers and ad dollars — but now Spotify is teaming up with a different division of the ecommerce giant in an effort to amp up programmatic ...
Amazon Ads announced a new platform Tuesday in its demand side platform (DSP) supported by artificial intelligence (AI) that aims to help TV buyers plan, manage, and measure streaming TV buys.
NEW YORK--(BUSINESS WIRE)--XR, the leading platform for managing advertising operations, today announced a direct API integration with Amazon Ads’ Amazon DSP, enabling customers to execute ...
Touting a deal intended to break down content and commerce barriers, Walt Disney TV/video inventory will be directly available on the growing demand-side advertising platform Amazon DSP -- the ...
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EXCLUSIVE: Marketers Move Millions in Ad Spend from The Trade Desk to Amazon's Ad Platform
Advertisers are shifting millions of dollars in ad budgets, particularly in connected TV (CTV), from The Trade Desk's demand-side platform (DSP) to Amazon’s. Key reasons include lower fees, improved ...
Amazon DSP is an omnichannel media solution that simplifies the ad buying experience to drive meaningful moments between brands and consumers. Powered by trillions of first-party insights and advanced ...
In today’s Digest, we discuss a Dutch court ordering Meta to provide the users of its platforms with timelines that don’t rely on profiling, Spotify joining Amazon DSP, and NBCUniversal and YouTube TV ...
Amazon is getting serious about streaming audio. Or, to be more specific, it’s getting Sirius. On Tuesday, Amazon DSP announced an expanded integration with satellite radio company SiriusXM. The ...
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