It's tough enough for a small business to survive in a down economy, to say nothing of achieving hoped-for growth by opening additional locations, expanding a product line or targeting new markets.

Understanding the interplay of economic factors that help increase demand can allow small businesses to plan for potential growth and future opportunities. Aggregate demand relates to the total amount ...

Will Kenton is an expert on the economy and investing laws and regulations. He previously held senior editorial roles at Investopedia and Kapitall Wire and holds a MA in Economics from The New School ...