Consulting giant Accenture has warned that its digital marketing services arm, Accenture Interactive, which includes agencies such as Droga5 and Karmarama, has taken a big hit because of the ...

NEW YORK & BURBANK, Calif.--(BUSINESS WIRE)--Accenture (NYSE: ACN) is helping Disney Studios’ StudioLAB develop and pilot interactive movie posters that incorporate digital technologies, including ...

The balance between protecting consumers’ privacy and reaching them with relevant targeted ads is a constant struggle for the online ad industry. And consumers experience a similar tension, according ...

SAO PAULO--(BUSINESS WIRE)--Accenture (NYSE:ACN) has acquired AD.Dialeto, an independent Brazilian digital agency, strengthening its digital marketing services provided through Accenture Interactive, ...

The question is no longer if extended reality (XR) can ever play a role in the customer and product lifecycle, but rather how best to incorporate it. Proof is Accenture Interactive’s space at SXSW in ...

Accenture Interactive has appointed former Apple and Publicis Groupe executive Nick Law as its Global Lead, Design & Creative Tech and Sarah Thompson, former Global CEO of Droga5, as its Global Lead, ...

Accenture has acquired Chaotic Moon, a tech studio that creates content and “user experiences” for brands. Terms weren’t disclosed. The acquisition bolsters Accenture’s digital marketing assets which ...

Accenture Interactive announced on Monday it is acquiring 62% of the German digital agency SinnerSchrader. The agency, which went public in 1999, was ranked the sixth biggest digital agency in Germany ...